In addition to an article, interview or customer story, an opinion article is also a way to get into the press. You do not show your product or service, but your expertise and knowledge by giving your substantiated opinion on a current topic.
In addition to an article, interview or customer story, an opinion article is also a way to get attention from the press. You do not show your product or service, but your expertise and knowledge by giving your substantiated opinion on a current topic. Your company and your business disappear to the background, but you show that you know what you are talking about.
More than ever, news sites give entrepreneurs, specialists, professors and experts an online platform to share their opinion about a perspective for the future or a negative or positive trend in society.
Do you notice a certain tendency in society that gets media coverage? And do you want to give your opinion on this as an expert and get some media attention right away? Evoke writes an opinion piece for you and pitches it with the right media outlet.
During an interview you draw the situation and give us relevant arguments. You quote studies, written facts or findings from your own experiences. You are probably not the only one with this opinion, but you can push it forward. That's what we aim for.
Afterwards, we write the article like a good opinion article should be. We take care of an attractive title and introduction that grasps the attention of the readers. We transform your arguments in a clearly and fluently written body. A strong end is a must for every good opinion article. With this we put the icing on the cake.
Once you approve the article, we take it to the press. Evoke contacts the right media and pitches your opinion article to the editors.