Press relations for De Hoorn
De Hoorn in Leuven radiates history. It is the place where the very first Stella was brewed. The large copper kettles in one of the event halls still bear witness to this. De Hoorn is well known to the many creative companies that have their offices there, but the general public still knows too little about the fantastic location. That is why the management contacted Evoke to let the general public know that the size of the workhub is being doubled.
Press communication and content marketing
We started a PR campaign to announce De Hoorn's plans through the press. This immediately led to a number of major articles in, among others, Het Laatste Nieuws, Bouwkroniek, De Vlaamse Ondernemer .... We then focused our attention on companies that are currently renting an office in De Hoorn. They testified about the cooperation and co-creation that exists between the companies themselves. This resulted in a nice double interview with CEO Sam Custers and Managing Director of Bonka Circus - Catherine Castille - in PUB.
Newsletter and social media
In addition to press communication, De Hoorn calls on Evoke to write the monthly newsletter and we provide advice in the area of social media.