Beethoven Anniversary Year
In 2020 it will be exactly 250 years since Beethoven was born. Beethoven specialist Jan Caeyers and Le Concert Olympique count on Evoke for maximum press attention.
In 2020 it will be exactly 250 years since Beethoven was born. The Beethoven Anniversary Year is celebrated all over the world and the year does not go unnoticed in our country either. Beethoven specialist Jan Caeyers hired Evoke to ensure as much attention as possible for his Beethoven orchestra "Le Concert Olympique".
Conductor Jan Caeyers is certainly no stranger to Beethoven connoisseurs. He is the founder of Le Concert Olympique and was very successful in 2009 with his 600-page biography of Beethoven. This well-documented and flamboyantly written book was received with great enthusiasm and is already in its tenth edition. It was translated into 4 languages and in 2020 it will also be released in English. The bestseller was so successful that it is generally regarded as the most important reference work about the composer's life. "Beethoven. A biography’ was recognized by the Beethoven Haus in Bonn as the official Beethoven biography of the international festive year 2020 and on November 21, 2019 a revised edition was published in Dutch.
In a few weeks time, Evoke already provided a lot of great PR results. For example, a piece appeared in MT Magazine about leadership. Shortly afterwards Jan was a guest in Touché on Radio 1. De Artsenkrant also published a great article about the Beethoven Year and Karrewiet and VTM News visited the rehearsals for the Beethoven Marathon. Interviews with De Standaard, De Tijd & Trouw are still on the program.